{"id":1287,"date":"2025-12-23T10:12:59","date_gmt":"2025-12-23T10:12:59","guid":{"rendered":"https:\/\/wpdev.perceptionsystem.in\/shapa\/?p=1287"},"modified":"2025-12-23T10:15:19","modified_gmt":"2025-12-23T10:15:19","slug":"digital-marketing-workshop-19th-november-2024","status":"publish","type":"post","link":"https:\/\/wpdev.perceptionsystem.in\/shapa\/digital-marketing-workshop-19th-november-2024\/","title":{"rendered":"Digital Marketing Workshop 19th November 2024\u00a0\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Once again SHAPA is holding a digital marketing workshop in conjuntion with Hallam on the 19th November for the 16th Sucessive year. subjects this time include, Key trends in digital marketing, LinkedIn &#8211; best practices for B2B, Organic SEO, Google Ads for B2B, Google Analytics, Search including the use of Social media and video Aps, Best practices and easy to use tools, follow the link above for more information and how to book on to the course.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are delighted to welcome back Ben Wood and his team from Hallam to run our successful Digital Marketing Workshop which this year will be held for the 16<sup>th<\/sup>\u00a0consecutive year at the Hilton Hotel East Midlands just off the M1 at Junction 24 on Tuesday the 19th November 2024<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To register for the workshop please follow the link to the\u00a0<a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSfP7VFUJU8CtjLidKTaM_x_yUO3QBwYMlsXCnf3ZVMcDYuW3g\/viewform\">booking form<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The subject areas will include the following key topics and the opportunity to explore your own areas of concern.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Key trends in digital marketing<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LinkedIn- Best practices for B2B<br><br>\u2022 Why the future of SEO is organic<br><br>\u2022 Google ads and best practice for B2B<br><br>\u2022 Google analytics measuring without cookies<br><br>\u2022 Search &#8211; Emerging trends including social media and TikTok<br><br>\u2022 User experience and use of short form video<br><br>\u2022 Competitor research and benchmarking<br><br>\u2022 Free to use tools &amp; Best practices<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"452\" height=\"640\" src=\"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-content\/uploads\/2025\/12\/Digital-Marketing-19th-November-2024.jpeg\" alt=\"\" class=\"wp-image-1292\" srcset=\"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-content\/uploads\/2025\/12\/Digital-Marketing-19th-November-2024.jpeg 452w, https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-content\/uploads\/2025\/12\/Digital-Marketing-19th-November-2024-212x300.jpeg 212w\" sizes=\"auto, (max-width: 452px) 100vw, 452px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The course as always is designed for anyone involved in driving your business forward allowing you to take away valuable information and tips to use in your business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To reserve your place on the above course just complete the online booking form in the link above<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a0For more information please download the\u00a0<a href=\"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-content\/uploads\/2025\/12\/Digital-Marketing-19th-November-2024.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">event details<\/a>\u00a0or email info@shapa.co.uk<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Once again SHAPA is holding a digital marketing workshop in conjuntion with Hallam on the 19th November for the 16th&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1287","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/posts\/1287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/comments?post=1287"}],"version-history":[{"count":3,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/posts\/1287\/revisions"}],"predecessor-version":[{"id":1294,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/posts\/1287\/revisions\/1294"}],"wp:attachment":[{"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/media?parent=1287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/categories?post=1287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpdev.perceptionsystem.in\/shapa\/wp-json\/wp\/v2\/tags?post=1287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}